Tomatillo Design

Before launching Tomatillo Design, I spent my entire career in the nonprofit world. These days, I work most often with small-to-medium-sized nonprofits, whether they are all-volunteer operations or have a handful of staff members. Just over the last year, for example, I’ve worked with a statewide association, a major university, several different advocacy organizations, individual consultants, and many more. Whatever the size and shape of your organization, I’d love to learn more about what you need and how I can help. Check out my portfolio to see an overview of my clients from the past few years.

Yes – it’s just me! I have purposefully kept my business focused so that I can provide the best possible experience for my clients. I do all of the website design, development and support myself. This approach yields two powerful benefits for clients. First, this helps me keep costs low; many of my clients could not have afforded the higher prices of larger agencies and marketing firms. Second, my approach means that clients are always interacting directly with me. No one is ever handed off or put on hold with third-party customer support. When I work with a client, they know who they will be interacting with for the duration of the project.

When we build a brand-new website for your organization, my work doesn’t stop on the day we launch. Instead, I always provide plenty of training so that you and your team are comfortable making edits and posting new content directly to your site. Live virtual trainings can easily be recorded and distributed within your organization as new staff come on board. In addition, I love getting follow up questions and answering back with screenshots and short videos. The goal of all this training is to empower you to own your website, to keep it up-to-date, and to maximize its effectiveness over the long haul.

My projects always include support for 6-12 months from the date of launch, and then after that, if you’d like to keep me on as your “website guy,” you can get one of my Website Care Plans. These flexible plans are totally optional; many clients find that they would like for me to continue hosting and supporting their site for years to come.

Less is more; simpler is better.
A well-constructed website highlights the most important information and reduces clutter. I help review content and make suggestions about how to streamline individual pages, main menu items, and more.

Emphasize readability, white space, and beautiful typography.
My designs prioritize simplicity and readability over designs that require more work from visitors. I use eye-catching techniques, such as full-bleed background photos, where appropriate.

Great design interfaces can make complex information easy to skim.
Visitors find what they need, quickly and easily. For example, I include an easy site search that presents results in a logical, clear way. I also use design techniques like multi-column menus and tabs on pages to help visitors see and interpret the most important information at a glance.

Mobile is not an afterthought.
All of my websites are made for use on mobile devices and feature responsive design so that your content will always look great.

A successful project transforms the website into a hardworking “employee.”
Your website should work for you; like a great staff member, it answers visitors’ questions, directs them to where they need to go, and allows them to do what they need to do. A successful project lasts for years and saves hundreds of hours for the organization.

Great question! I have a page that outlines the process of building a new website together in collaboration – click here to learn more.